Looking For You

Client: Battersea Dogs & Cats Home


There is always a dog looking for you at Battersea Dogs Home. To let people know that, we gave away fliers with embedded RFID chips to trigger the DOOH screens around Westfield. Whenever a person carrying a flier walked past, the lovely dog Barley would appear following the person, barking, and leading towards the final message.

I worked on the project since the start, developing prototypes and finding the suitable third parties.

Skills:

  • Development of PoC

  • Third party management

  • NodeJS

  • PHP

  • SQL

  • Flash + Actioscript 3

  • RFID programming

Awards:
Cannes Lion
D&AD Pencil
Creative Circle
DMA
One Show
Webby Award
Lovies
Clio Award
London International Award
DMA Echo's
Creative Out of Home